Our own best customer: creating a new tool for evidence-based design projects.
CLIENT
ProductSweet
INDUSTRY
Tech
Research
![ProductSweet screen to add a new idea shown on a laptop](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/630f46cf08f9af52482f29f9_Product%20Sweet%2001.jpg)
INFO
Running an internal team in six-week cycles we spun up a working MVP from scratch, brand and all.
SERVICES
![ProductSweet logo](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/630f46cf309945331af23676_Product%20Sweet%2002.png)
![ProductSweet - logotype](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/630f46cf7c05600036a67b29_Product%20Sweet%2003.png)
![ProductSweet - logo](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/630f46cf0051ac240f22fc7b_Product%20Sweet%2004.png)
![Scoring of Ideas in ProductSweet](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/630f46ce3e9b8df0561f9aa2_Product%20Sweet%2005.png)
![ProductSweet website](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/630f46cfac35921792028ea0_Product%20Sweet%2006.png)
What we did
We believe in evidence-based design as the better way to run digital product R&D. But how do you make the evidence-based method simple and easy for teams everywhere to try for themselves? The answer is ProductSweet, our tool designed from the ground up to run evidence-based design projects.
Problems, Goals and Ideas are prioritised according to a Confidence score to enable evidence-based decision making and a smarter product roadmap.
Now available in beta, we use ProductSweet on all our projects and will be launching a SaaS version in the near future for teams everywhere.
![ProductSweet design patterns](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/631b0f66b499da32c6950fa2_ProductSweet%2012b.png)
![ProductSweet goal overview screen design](https://cdn.prod.website-files.com/62f4ce917ff2dd2577034380/630f46cfcdb1486ab56b53f8_Product%20Sweet%2013.png)