Our own best customer: creating a new tool for evidence-based design projects.

CLIENT

ProductSweet

INDUSTRY

Tech

Research

ProductSweet screen to add a new idea shown on a laptop

INFO

Running an internal team in six-week cycles we spun up a working MVP from scratch, brand and all.

SERVICES

Product strategy

UX & UI design

Branding & art direction

App development

ProductSweet logo
ProductSweet - logotype
ProductSweet - logo
Scoring of Ideas in ProductSweet
ProductSweet website

First, we found the value before writing a line of code.

Overview of an Idea logged in ProductSweet
Scoring of Ideas in ProductSweet
Screen design showing a graph of forecasted return of an Idea calculated in ProductSweet
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What we did

We believe in evidence-based design as the better way to run digital product R&D. But how do you make the evidence-based method simple and easy for teams everywhere to try for themselves? The answer is ProductSweet, our tool designed from the ground up to run evidence-based design projects.

Problems, Goals and Ideas are prioritised according to a Confidence  score to enable evidence-based decision making and a smarter product roadmap.

Now available in beta, we use ResearchSweet on all our projects and will be launching a SaaS version in the near future for teams everywhere.

Overview of an Idea and hypotheses logged in ProductSweet
Scoring of Ideas in ProductSweet
Screen design showing a graph of forecasted return of an Idea calculated in ProductSweet
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ProductSweet design patterns
ProductSweet goal overview screen design

Now available in beta, we will be launching a SaaS version in the near future for teams everywhere.

ProductSweet project overview screen design

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